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Text Message Program

What we text, and why.

ChairCal sends appointment texts on behalf of independent hair stylists. This page explains what gets sent, how you consent, and how to stop. Last updated 2026-10-06.

Who sends these messages

ChairCal is operated by Haven Rock Labs LLC, a North Carolina limited liability company doing business as ChairCal. Stylists use ChairCal to run their booking, and ChairCal sends appointment texts to their clients on their behalf.

If you're a client, messages arrive from your stylist's ChairCal booking line. Automated messages (confirmations, reminders, openings) are written by ChairCal from fixed templates and carry opt-out instructions. If you text the line, your stylist can reply to you personally; those replies are their own words, part of your conversation.

How you opt in

Consent is collected on your stylist's booking page at chaircal.com, when you book or join their waitlist. There are two separate opt-ins and neither one is pre-selected for you.

1. Appointment texts

Entering a phone number when you book opts you in to appointment texts. Messaging consent is stated on its own, separate from accepting the Terms or Privacy Policy. This is what appears directly beneath the confirm button, before you submit:

Confirm booking

Text messages: If you give a phone number, you agree to receive appointment texts from your stylist via ChairCal: confirmations, reminders, and scheduling updates. Message frequency varies. Msg & data rates may apply. Reply STOP to opt out of all ChairCal texts, HELP for help.

By booking, you also agree to our Terms and Privacy Policy.

2. Openings texts

A separate checkbox, unchecked by default, opts you in to hear about cancellation openings. Booking alone does not enroll you — you have to tick this box:

Text me about openingsChecking this box is your written consent to receive texts from your stylist via ChairCal about last-minute openings, waitlist matches, and when it's time to rebook, including texts sent by an automated system. Message frequency varies. Msg & data rates may apply. Consent is not a condition of booking. Reply STOP to opt out of all ChairCal texts, HELP for help.

The same box, in the same words, is on your stylist's waitlist form when you choose to hear by text. Waitlist matches are texted only if you tick it; you can choose email instead.

Your stylist can't sign you up for openings texts. They can send you one text inviting you, and you're signed up only if you reply YES:

your stylist via ChairCal: Want texts about openings, waitlist matches & rebook reminders? Reply YES to agree to automated texts. Message frequency varies. Msg & data rates may apply. Consent is not a condition of booking. Reply STOP to opt out of all ChairCal texts, HELP for help.

Other ways your number reaches us

If you text your stylist's booking line first, you get replies about what you asked and your own appointments. Texting first doesn't sign you up for openings texts.

If your stylist adds you as a client with a mobile number you gave them directly, they confirm you agreed to appointment texts about your own appointments, and ChairCal can send you those. Openings texts still need your own YES to their invite.

Phone number is optional throughout. You can book with an email address only and receive no texts at all.

What we send

  • Appointment messages — booking confirmations, a reminder before your appointment, rescheduling notices, and a contact card the first time you book.
  • Openings messages — an opening matching what you book, a waitlist match you asked for, an offer to move an existing appointment earlier, or a reminder that you're due to rebook. These require the openings opt-in above.
  • Replies — if you text your stylist's booking line, it reaches them and they can reply.

Texts to stylists

Stylists give ChairCal their own mobile number when they sign up or in their settings, and see this beside the field before they save it:

Texts to this number: ChairCal texts this number when a client texts your business line or turns down a new time you offered, so you can act without opening the app. Message frequency depends on your bookings. Msg & data rates may apply. Reply STOP to opt out, HELP for help. You can also turn these texts off anytime in Studio → Account.

These texts are about their own bookings. ChairCal does not send stylists marketing texts.

Frequency, rates, and stopping

Message frequency varies with how often you book. Most clients receive a few messages per appointment, plus the occasional openings notice. Message and data rates may apply.

Delivery depends on your mobile carrier and on network conditions we don't control. Carriers are not liable for delayed or undelivered messages.

Reply STOP to any message to opt out — we also honor STOPALL, UNSUBSCRIBE, CANCEL, END, QUIT, REVOKE, and OPTOUT. A short reply that says so in plain words, like "Stop texting me", opts you out too. Opt-out is immediate and we will not text you again unless you opt back in.

Reply HELP for help. You'll get back the business name, our support address, and opt-out instructions. You can also email support@chaircal.com at any time.

Your mobile information

We do not sell or share mobile opt-in information or SMS consent with third parties or affiliates for their own marketing purposes. Phone numbers and consent records are used only to deliver the messages described on this page, and are disclosed only to the messaging provider that carries them for us.

Full detail lives in our Privacy Policy and Terms of Service.

Contact

Haven Rock Labs LLC dba ChairCal · 597 Victory Ln, Ronda, NC 28670 · support@chaircal.com

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